About Blair's
September 26, 2010 12:46 pm By: Blair

First of All - Thank you for yur amazing emails and sharing your stories with me. (If I have not yet responded I will). The last year has been a crazy time in Death Sauce land... Whats new?? Amazing New Coffin boxes, Golden Death, New Labels For all Death Sauces, Feel Alive Jerky, All new Salsa, Queso, and Wing Sauce.... Coming soon, Hot Pretzels, Super Spicy and amazing Pasta Sauce, an amazing Rum finishing sauce, New chips and so much more......

Death Sauce Demand Has never been stronger, In Fact, we are now producing Death Sauces 18 hours a day, 6 days week,(Even Death Rests sometimes) My Death Team and I are Gladly working as hard as we can, As you know, I demand The best of the best in every single Spicy Thing I Do (Yes I am very OCD) Like Life, Our sauces have no short cuts, I will never mass produce (And lose the Handmade Quality) Death Sauces, that have become legand over the last 20 years with Chiliheads around the Planet- Why are we so popular??? -I am certain the biggest reason is simple- YOU - I know, I say that alot but F- It, Fact is Fact, YOU MAKE IT HAPPEN-

When I started Death Sauce in 1989, I was 19yrs old, drivin my VW, Not sure what the future had in store. I was Bartending; Servin Beers, Shots, and Wings to Partiers all night long in a bar. You can Learn alot working behind a bar. I remember that day when I cooked and served that First Order of "Wings of Death" That was the next part of my life, I found my passion (And 20 years of madness later) Here I am, same deal, people asking me, "How Hot is it" "Are you that Death Sauce Guy" "Are you really in the Guinness Book" "Where can I get it?" I like it like that, We are sort of like a Rumor; heard about it, but who knows if its real.?? Well We do!!! Proof- 20 years later ...

We are still here together, thats rare in life these days, I think thats the greatest part, We really share a bond, a link, I remember my First trade show, It was here in Jersey, I shared a 5 ft space with another company, I could only spend $75. I had made 5 cases of Death Sauce and 5 cases of After Death, Glued the labels I had printed at Staples. I was so excited to watch people try it in the daylight and not after they had 6 jagers and 4 Alabama Slammers ,It was my First time at a show- I think 1991 or 1992 I remember this big bad biker coming up, I mean, one big dude, Anyway His like "Gimme the Hottest you Got" (Yes I have heard that once or twice) I lit him up like a candle, He had a look of shock on his face, (Remember this was before extract sauces came out). He shook my hand and said "Luv ya Brother, Let me get 2 of those"- I knew from that point on this is what I wanted to do, Make People Feel Alive, Have Fun, Put a Twist on Your plain food.. Life goes so fast, I dont want to ever to say "I wish I did" .........I am keepin that way. What way you Ask?? BullShit free. I have never written a business plan, I am a Free Thinker, and I despise corporate waste. I value and respect those who understand what it is to have Passion and Work for what they believe in, Whatever it is...

I am often asked why you don't find us Supermarkets-The Main reason you will not find our sauces in Supermarket Chains is because of a secret word in the Biz Called "Slotting" I will go into that another time and place. We have not and will not play that game here. We are Found in the most amazing Speciality, Gourmet, Wine & Cheese, Party Centers and of course Hot Shops around the Globe. No super market bs., no investors to talk about "numbers with" and steer us in the wrong direction. Yes I have repeatedly Refused offers to sell out. How do you put a price on your Passion??? On doing what you luv..You Cant buy that, Instead I have the priveledge to deliver it around the World......It is all about Fun Food and I want to share with you. Thank you for taking the time to listen....Feel Alive

Your Chilipal